With Summer's last breath, global hotel industry still gasping for air

In the U.S., profit continues to lag its 2019 form, with GOPPAR recorded at $52.27 in August, 31% lower than it was in August 2019. In Europe, data suggests similar trends of late to the U.S., with most key performance indicators down in August 2021 versus the same month in 2019 at a clip of around 30%.

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